Customer Journey Analytics upgrade checklist

This questionnaire is designed to help your organization upgrade from an implementation centered around Adobe Analytics to an implementation focused on Customer Journey Analytics.

The checklist in its default state provides a standard upgrade method recommended by Adobe. It lets you follow a limited number of steps to immediately start getting value out of Customer Journey Analytics. Use the questionnaire below to tailor these upgrade steps to your implementation for a given property.

Your Adobe Analytics implementation

How do you currently have Adobe Analytics implemented for a given property?

AppMeasurement

Adobe Analytics extension (Tags)

Web SDK (alloy.js)

Web SDK extension (Tags)

API

Mobile SDK

Third-party Analytics implementation

Our implementation currently uses the Analytics source connector

Adobe Analytics features important to your organization

Select the Adobe Analytics features that you want to continue using in Customer Journey Analytics:

Historical data from Adobe Analytics
Components and projects from Adobe Analytics
Activity map overlay and link tracking
Classification data
Marketing channels
Data Feeds
Data Warehouse
Streaming Media data

Customer Journey Analytics features that you want

Select the features you want:

Tie web data with data from other sources, such as contact center data
Stitch hits from other datasets using a custom dimension
Integrate with RTCDP
Integrate with Adobe Journey Optimizer

Your Customer Journey Analytics implementation

Select how you plan to ultimately use Adobe Analytics and Customer Journey Analytics:

I intend to fully move to Customer Journey Analytics

I intend to keep both Analytics products

Select how you want to configure your Customer Journey Analytics schema:

I want to use a schema tailored to my organization

I want to use the default Adobe Analytics schema

Select your preferred way of implementing Customer Journey Analytics:

Manual implementation (JS file)

Shortcuts you are willing to take

These optional steps allow you to make your transition to Customer Journey Analytics much easier, but they come at a cost of some technical debt.

Select the shortcuts that you want to take:

Solely use the Analytics source connector
I want use my AppMeasurement logic with the Web SDK
I want to send my data layer to Adobe without additional configuration
Temporarily integrate with Adobe Target (A4T)
Temporarily integrate with Adobe Audience Manager